We believe that attitude is the key ingredient in the pursuit of success. When you meet someone who has a true passion for what they are doing it shows in everything they do. Last weekend we encountered just such a person and would like to hold her out as a wonderful example of the profound impact that passion can have on a business.

We attended a “spin-in”, a trade show of sorts for spinners and weavers, which included exhibits by a number of vendors. Mountain Silk Alpacas stood out from all the rest. The quality of the products being offered, the signage, the printed material, every aspect of the booth shouted “professional”. In an industry dominated by amateurs, we were anxious to find out what made this vendor different. Within minutes of engaging the owner, Laurie Duff-Robertson, in conversation her passion for her animals and every aspect of her business became readily apparent. Laurie’s enthusiasm showed in her eyes, her voice, her energy level, and the extent of her knowledge. Talk with Laurie for just a few minutes and you find yourself feeling the same excitement that she exhibits. Further conversation leads you to understand that Laurie has a very clear vision of where she would like to take her business. Her goals are firmly established and fueled by a desire to excel.

The following quote from Laurie’s website says it all:

Sharing the passion, the tools to succeed, and my experiences is the way I do business. As a result, Mountain Silk Alpacas isn’t limited to satisfied customers. I work within a vibrant network of ‘alpaca cronies’ and ‘fiber friends’.

In our current economic times, a company needs an edge to survive and grow. Laurie’s passion and attitude give Mountain Silk Alpacas that edge.